About Ujaas
Ujaas, an initiative by Aditya Birla Education Trust aims to create a positive and sustainable impact in the menstrual health landscape in India by reducing period poverty and by empowering adolescent girls and women to adopt effective menstrual health and hygiene management practises. Ujaas is a social endeavour that fosters the young and future generations with a CHANGE-centric approach. Working on deep-rooted problems, stigmas, taboos, and challenges that even boil down to mental health and reproductive issues, Ujaas envisions itself as a change. We strongly believe that change starts from within & we are here to propel the same through awareness and education.
Advaitesha Birla
Founder of Ujaas
Think of all the adolescent girls who are afraid of their periods and held back in every aspect of life due to that fear. The menstrual health landscape of India needs to transform, drastically and immediately. A woman must never be afraid or ashamed of her periods. Period.
Ujaas, meaning brightness or light, is a heartfelt, grassroots initiative that is endeavouring to: create awareness about menstrual health and management, dispel the stigmas associated with it, and provide access to affordable sanitary products and basic hygiene facilities to women. By providing sustainable interventions to reduce period poverty, we are attempting to empower adolescent girls and women so that they may achieve their full potential and impact society positively.
Unriddling The Problem
How We BringThe Change
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Awareness Sessions Conducted in India
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Lives Touched
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Sanitary Napkins Distributed
Contribute Towards Changing The
Cycle Psychle
Ujaas is a social endeavour by the women, of the women & for the women of the country. We empower them and push towards combating problems related to menstrual health. Through our awareness campaigns & distribution channels we aim to eradicate lack of education as well as affordability - ensuring that stigmas and taboos never come in the way of freedom.
Contribute Towards Change
Join TheMovement
- Be a part of our awareness programs
- Spread the word
- Take part in our distribution activities
Our Testimonials
I would like to thank Ujaas for the efforts which they are taking at a grass root level to stamp out misconceptions against menstrual hygiene.
-Shweta Poojari
We've seen the enthusiasm in team Ujaas when they visited our village. They are doing a great work.
-Mangesh Manke
Truly inspired by the concept of Ujaas as it really works at a grass root level and help those who need to most.
-Samartha Vyas
From the Blog
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What is (PMS) Premenstrual Syndrome? What changes your body faces during this time?
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Read MorePeriod Talks: How can one communicate with parents about their first period?
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How is the lack of menstrual hygiene, awareness and sanitation facilities affecting education?
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What are the ways to maintain menstrual hygiene? How are the NGOs helping in spreading awareness in the rural areas?
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How is Ujaas helping in shattering stigma related to menstrual health? How can someone volunteer for this initiative?
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What are the nutritional requirements during menstruation? How does lack of proper nourishment affect health?
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What is sustainable menstruation? List of sustainable menstrual products to look for. Why is the awareness of sanitary pads in rural areas still low?
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